The Cleanliness of Danish Design
The brand has Denmark in its name not only because it belongs to and originates from Denmark. Devoted to Danish culture and lifestyle was what “ProDesign | Denmark” was all about. The brand had taken upon itself to exhibit the characteristics of Danish culture and traditions in eyewear. But it evolved.
The brand since its origins in 1973 has come a long way and has ensured that it keeps pace with the globally acclaimed trends. Thus, it produces products that are very much liked by customers all over the world. The cleanliness of Danish design is there but the brand always endeavors to do something new, something unique, something different, something that is nothing but surprising.